How Do You Get People Who Can Afford it to Buy Health Insurance?

21 01 2008

Do you scare the dickens out of them? I’d like to meet the creative team behind this commercial brought to the people of Ontario, Canada by their Workplace Safety and Insurance Board. (this video is definitely not for sensitive viewers, although you might just see it on TV if you’re channel surfing in Ontario)





Dispatches from the Field – January 21, 2008

21 01 2008

For Every Vice, There’s a Price
As part of an ongoing effort to curb the runaway cost of providing health benefits, a small but growing number of companies are charging workers for habits like smoking, overeating and failing to exercise.
http://money.cnn.com/2008/01/15/pf/102902056.moneymag/index.htm?postversion=2008011510

The Truth About Mandatory Health Insurance
WSJ Op-Ed – typically hard nosed WSJ editorial about getting people coverage, but some good points about catastrophic vs. comprehensive insurance for young people.
http://online.wsj.com/article/SB119941501118966929.html

A Health-Insurance Solution
The Health Care Choice Act would allow residents in one state to buy health insurance that is available in and regulated by another state.
http://online.wsj.com/article/SB119742880091722751.html?mod=sphere_ts

Employers Tell Workers To Get Healthy or Pay Up
In an effort to motivate workers to kick unhealthy habits, U.S. companies are hitting them where it hurts: in their wallets.
http://online.wsj.com/article/SB119674051866712859.html?mod=sphere_ts